Brevo vs Constant Contact vs GetResponse (2026)
Honest, verified comparison — find the best email marketing platform for your business size and budget.
- Brevo — Best for businesses with large contact lists or multi-channel needs. Free (unlimited contacts, 300 emails/day). Paid from $9/mo. Priced by emails sent — not contacts. Email + SMS + WhatsApp + chat + CRM.
- Constant Contact — Best for beginners who want the simplest email marketing experience. No free plan — 60-day trial. Starts $12/mo. Phone support on all plans. Most templates. Founded 1995 — most trusted name.
- GetResponse — Best all-in-one marketing suite. Free forever (500 contacts). Paid from $15/mo. Includes webinars, website builder, landing pages, funnels. 50% cheaper than Constant Contact for equivalent contact counts.
| Your Situation | Best Fit | Why |
|---|---|---|
| You have a large contact list but send infrequently | Brevo | Priced by emails sent — unlimited contacts on all plans |
| You're a complete beginner and want the simplest tool | Constant Contact | Easiest UI, best templates, phone support on every plan |
| You want email + webinars + landing pages in one tool | GetResponse | Most complete all-in-one suite — no separate tools needed |
| You need SMS and WhatsApp alongside email campaigns | Brevo | Only tool in this comparison with native SMS + WhatsApp |
| Budget is zero and you need a free plan forever | Brevo or GetResponse | Both offer genuine free plans — Constant Contact does not |
| You run an e-commerce store with automated product emails | GetResponse | Native e-commerce integrations, product recommendations, funnels |
🔍 At a Glance
Priced by emails sent, not contacts — email + SMS + WhatsApp + CRM in one
- Unlimited contacts on all plans — pay by email volume, not list size
- Multi-channel: email + SMS + WhatsApp + live chat from one dashboard
- Transactional emails included at no extra cost
- Built-in CRM for sales pipeline management
- 25% cheaper than Constant Contact for comparable features
- GDPR-compliant with EU data hosting option
- Free plan limited to 300 emails per day
- Automation less powerful than ActiveCampaign or GetResponse
- Email deliverability rate (88.3%) slightly below top competitors
- Interface can feel slow at times according to user reviews
The simplest email marketing platform — phone support, great templates, trusted since 1995
- Easiest interface — lowest learning curve of the three
- Phone support on all plans — unique in this comparison
- Best pre-designed email template library
- AI-powered content generator for faster creation
- Event management tools — registrations and RSVP tracking
- Established since 1995 — proven deliverability infrastructure
- No free plan — most expensive entry point of the three
- Priced by contact count — gets expensive as list grows
- Basic automation compared to Brevo and GetResponse
- Advanced segmentation only on Standard plan and above
Email + webinars + landing pages + funnels — full marketing suite in one platform
- Free forever plan with 500 contacts and unlimited emails
- Webinar hosting for up to 500 attendees — unique in this comparison
- Visual automation builder — drag-and-drop workflow designer
- Website builder + landing pages + sales funnels included
- 50% cheaper than Constant Contact for equivalent contacts
- AI-powered email content and subject line generation
- Free plan limited to 500 contacts only
- Advanced automation requires Marketing Automation plan ($49/mo)
- Interface more complex than Constant Contact for beginners
- Webinars only available from Marketing Automation plan upward
📊 Feature Comparison
| Feature | Brevo | Constant Contact | GetResponse |
|---|---|---|---|
| Free Plan | ✓ Unlimited contacts, 300/day | ✗ 60-day trial only | ⚡ 500 contacts, unlimited emails |
| Starting Paid Price | ✓ $9/mo | $12/mo | $15/mo |
| Pricing Model | ✓ By emails sent — unlimited contacts | By contact count | By contact count |
| SMS Marketing | ✓ Native SMS + WhatsApp | ✗ No | ✗ No |
| Webinars | ✗ No | ✗ No | ✓ Up to 500 attendees |
| Website Builder | ✗ No | ⚡ Basic | ✓ Full website builder |
| Landing Pages | ✓ Yes | ✓ Yes | ✓ Yes + sales funnels |
| Built-in CRM | ✓ Sales CRM included | ✗ No | ⚡ Basic contact management |
| Phone Support | ⚡ Business plan only | ✓ All plans | ✗ No phone support |
| Transactional Email | ✓ Included on all plans | ✗ Not included | ⚡ Add-on available |
| Best For | Large lists, multi-channel, cost-conscious | Beginners, simplicity, phone support | All-in-one, e-commerce, webinars |
💰 Verified Pricing (April 2026)
Brevo's contact-unlimited pricing model is the key differentiator — for businesses with large lists, it can be 50–70% cheaper than Constant Contact. GetResponse is 50% cheaper than Constant Contact for equivalent contact counts. Constant Contact is the most expensive but includes phone support and the simplest experience. Watch out for Constant Contact having no free plan, GetResponse's free plan being capped at 500 contacts, and Brevo's free plan limiting you to 300 emails per day.
| Plan / Contacts | Brevo | Constant Contact | GetResponse |
|---|---|---|---|
| Free | ✓ Unlimited contacts, 300 emails/day | ✗ No free plan — 60-day trial | 500 contacts, unlimited emails |
| 500 contacts | $9/mo (5,000 emails/month) | $12/mo | $15/mo |
| 1,000 contacts | $9/mo (same — unlimited contacts) | $30/mo | $15/mo |
| 5,000 contacts | $9/mo (scales by email volume) | $65/mo | $29/mo |
| 10,000 contacts | $18/mo (Business) | $120/mo | $49/mo |
| Pricing Model | ✓ Emails sent — not contact count | Contact count | Contact count |
📖 The Full Picture
Brevo — The Pricing Model That Changes Everything
Brevo's most important differentiator isn't a feature — it's an economic model. While Constant Contact and GetResponse charge based on how many contacts you store, Brevo charges based on how many emails you send. For a business with 20,000 contacts that sends a weekly newsletter to 5,000 of them, the pricing difference is dramatic: Constant Contact would charge $150+/month for 20,000 stored contacts, while Brevo charges based on the 20,000 emails sent per month — a fraction of the cost. This model rewards businesses that maintain large databases but segment carefully and send strategically.
The multi-channel capability is genuinely unique in this comparison. Brevo is the only tool here that combines email, SMS, WhatsApp, and live chat marketing in a single dashboard with a unified contact database. For businesses running integrated campaigns — sending an email sequence, following up with an SMS for non-openers, and capturing chat leads on the website — Brevo's consolidated approach eliminates the need for separate SMS and chat tools. Transactional emails (order confirmations, password resets, shipping notifications) are included on all plans without a separate product or additional cost, which is meaningfully cheaper than Mailchimp or Constant Contact for e-commerce brands.
Brevo's honest limitations are automation depth and deliverability. The automation builder, while functional, is less sophisticated than GetResponse's visual workflow designer or ActiveCampaign's conditional logic. Independent deliverability testing in 2026 scored Brevo at 88.3% — eighth out of 15 tools tested — which is acceptable but not class-leading. For businesses where deliverability is critical (high-volume senders, transactional email heavy workflows), testing Brevo's deliverability on your specific domain before committing is worth doing.
Constant Contact — Three Decades of Email Marketing, Distilled
Constant Contact has been building email marketing software since 1995 — nearly three decades before most of its current competitors existed. That longevity shows in product decisions that consistently favour simplicity and reliability over feature count. The interface is the most beginner-friendly of the three, with a clear drag-and-drop builder, intuitive campaign setup, and error checking before you send. For a small business owner who needs to send a professional newsletter without spending an hour learning software, Constant Contact gets you there faster than either Brevo or GetResponse.
Phone support on every plan — including the cheapest — is genuinely rare and valuable. Brevo offers phone support only on the Business plan. GetResponse offers no phone support at all. For small business owners who want to call a human when something goes wrong rather than navigate a help centre, Constant Contact's support availability is a real differentiator. Combined with its established since-1995 deliverability infrastructure, it's the choice for businesses where reliability and support access matter more than cost optimisation or feature breadth.
The no-free-plan policy is Constant Contact's most significant commercial disadvantage in 2026. With both Brevo and GetResponse offering functional free tiers, Constant Contact's 60-day trial requires a credit card commitment after two months regardless of list size. The contact-based pricing model also becomes increasingly uncompetitive as lists grow — at 10,000 contacts, Constant Contact charges ~$120/month compared to Brevo's $18/month and GetResponse's $49/month. For cost-conscious teams or businesses with growing lists, the premium over competitors is difficult to justify unless phone support and maximum simplicity are genuine priorities.
GetResponse — When One Tool Needs to Do Everything
GetResponse has evolved from an email marketing tool into a comprehensive marketing platform, and in 2026 the breadth of what's included on a single subscription is genuinely impressive. Beyond email — visual automation builder, webinar hosting for up to 500 attendees, a full website builder, landing page creator, sales funnels, and AI-powered content generation. For a small marketing team or solo entrepreneur who would otherwise need to subscribe to Zoom Webinars, a landing page builder, and an email tool separately, GetResponse consolidates multiple tools into one monthly payment at a price that undercuts buying them individually.
The visual automation builder is the most intuitive workflow designer of the three. GetResponse's drag-and-drop automation interface allows complex multi-step sequences — welcome series, abandoned cart recovery, re-engagement flows, lead scoring — to be built visually without coding. Conditions, filters, and branching logic are accessible without technical knowledge, making sophisticated automation available to non-technical marketers in a way that Brevo's text-based automation rules don't match. For e-commerce brands needing triggered sequences based on purchase behaviour, GetResponse's automation depth is the strongest argument for choosing it over the alternatives.
GetResponse's pricing structure requires attention. The free forever plan is limited to 500 contacts — useful for evaluation but constraining for real use. Webinars, which are GetResponse's most distinctive feature, are only available from the Marketing Automation plan at $49/month. For businesses primarily wanting email marketing and not the full marketing suite, GetResponse's entry at $15/month is reasonable, but the features that make GetResponse unique require the $49/month tier. Teams that want basic email marketing without automation will find Brevo's $9/month entry point better value.
⚠️ Watch Out For
Constant Contact — No free plan
Constant Contact's 60-day trial is genuinely free, but after that you pay from day one regardless of list size. Both Brevo and GetResponse offer permanent free tiers. If you're not sure email marketing will work for you yet, start with Brevo or GetResponse to validate before paying.
Constant Contact — Contact-based pricing scales fast
At 10,000 contacts, Constant Contact charges ~$120/month vs Brevo's $18/month and GetResponse's $49/month. If your list is growing, factor in where the price will be in 12 months before committing to annual billing.
Brevo — 300 emails/day free limit
The free plan's 300 emails per day cap means a list of 600 contacts takes 2 days to email. For any regular newsletter sending to 1,000+ contacts, the paid plan at $9/month is effectively required from the start.
GetResponse — Webinars need the $49/mo plan
Webinars are the feature most people cite for choosing GetResponse, but they're only available from the Marketing Automation plan at $49/month — not the entry-level $15/month Email Marketing plan. Check exactly which plan includes the features you need before signing up.
GetResponse — Free plan capped at 500 contacts
The free forever plan's 500 contact limit is easily hit by any active list-building effort. Unlike Brevo's free plan with unlimited contacts, GetResponse's free tier requires upgrading as soon as your list grows beyond 500. Budget for the $15/month entry plan once you start actively growing.
All three — Annual billing required for best rates
All three platforms offer 20–40% discounts for annual vs monthly billing. The prices shown in this comparison are typically the annual billing rates. Monthly billing is available but significantly more expensive — factor this in when comparing true costs.
🎯 Who Should Use Each Tool?
🔴 Choose Brevo if...
- You have a large contact list but don't email everyone every week
- You want email + SMS + WhatsApp from one platform
- You need transactional emails included without extra cost
- You want a built-in CRM alongside email marketing
- Cost is a priority — you want the cheapest per-email pricing
🟡 Choose Constant Contact if...
- You're a complete beginner and want the simplest experience
- Phone support is important — you want to call when help is needed
- You need the best pre-designed email template selection
- You manage event registrations alongside email campaigns
- Brand trust and 30 years of deliverability history matter
🟢 Choose GetResponse if...
- You want to host webinars alongside email marketing
- You need a visual automation builder for complex workflows
- You want landing pages and a website builder included
- You run an e-commerce store needing product-triggered emails
- You want to replace multiple marketing tools with one subscription
❓ Frequently Asked Questions
Is Brevo free?
Does Constant Contact have a free plan?
What makes GetResponse different from other email marketing tools?
Why is Brevo cheaper than Constant Contact for large lists?
Which email marketing tool is best for e-commerce?
Can I switch from Mailchimp to any of these tools?
Ready to Try These Email Marketing Tools?
Brevo and GetResponse offer free plans — Constant Contact offers a 60-day free trial.